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astroturfing

noun

astroturfing is spelled A-S-T-R-O-T-U-R-F-I-N-G: 12 letters. It appears about once in every 21 million words in written English, the 139,999th most frequent word form (wordfreq, 2021 data). As a noun, astroturfing means “The disguising of an orchestrated campaign as a "grass-roots" event, i.e., a spontaneous upwelling of public opinion” (English Wiktionary, September 2026).

How many letters and syllables are in astroturfing?

Letters12: A-S-T-R-O-T-U-R-F-I-N-G
In writingabout once in every 21 million words; the 139,999th most frequent word form
Wrong spellings searchednone measured in search

Sources: letters and syllables from the English Wiktionary's hyphenation or pronunciation; written frequency: wordfreq 3.1 (a 2021 snapshot of Wikipedia, subtitles, news, books, web text and social media).

How common is astroturfing?

Astroturfing appears about once in every 21 million words in written English, the 139,999th most frequent word form in the list.

Source: written frequency: wordfreq 3.1 (a 2021 snapshot of Wikipedia, subtitles, news, books, web text and social media).

What does astroturfing mean?

The meanings the English Wiktionary records, quoted as written there (source below).

noun

  1. 1

    The disguising of an orchestrated campaign as a "grass-roots" event, i.e., a spontaneous upwelling of public opinion.

verb

as Astroturfing
  1. 1

    present participle and gerund of Astroturf (a form of Astroturf)

Source: English Wiktionary, dump of September 2, 2026 (CC BY-SA 4.0), through kaikki.org (Wiktextract).

Astroturfing in Spanish, French, German and Portuguese

In the sense disguising of an orchestrated campaign:

LanguageWords
Frenchastroturfing
GermanVortäuschen einer Basisbewegung, Tarnung einer Kampagne als Volksbewegung
Portugueseastroturfing

Source: English Wiktionary, dump of September 2, 2026 (CC BY-SA 4.0), through kaikki.org (Wiktextract). Translations are Wiktionary's, by sense; a linked word has its own PlainSpell page.

Where does astroturfing come from?

From AstroTurf (“a synthetic substitute for grass”), a play on grass roots, as in “fake grass roots”. Attributed to U.S. Senator Lloyd Bentsen in an unidentified 1985 public statement: "[A] fellow from Texas can tell the difference between grassroots and Astroturf."

Source: English Wiktionary, dump of September 2, 2026 (CC BY-SA 4.0), through kaikki.org (Wiktextract).

What to look up after astroturfing