LogovslohWhich spelling fits?

Quick tell: Logo is a noun, loh is a verb, so they fill different roles in a sentence.

Which to use

“Logo” is a noun and “loh” is a verb - they look or sound alike but fill different roles in a sentence.

#3,757
“Logo” frequency rank
#44,776
“loh” frequency rank
48533
confusion score

Side-by-Side Comparison

Feature Logo loh
Definition graphisches Kennzeichen, mit dem sich eine Firma selbst darstellt, als Erkennungszeichen für eine Institution oder (seltener) Person – ein meist künstlerisch gestaltetes oder ergänztes Wort (ein Firmenname, Text oder zumindest Buchstabe oder Schriftzeichen); – ein Ikon oder eine Graphik (auch ohne Wort) 2. Person Singular Imperativ Präsens Aktiv des Verbs lohen

Where the eye mixes Logo and loh

Muted = shared; highlighted = the visual trap. They share 2 letters in sequence. Logo runs 4 letters (CVCV) against loh's 3 (CVC) - the length gap alone is often enough to separate them once you know to check it.

4 ch
Logo
3 ch
loh

Why the eye confuses Logo with loh

These two trip readers on the page rather than in the ear: Logo is [ˈloːɡo] while loh is [loː]. Spoken aloud the problem disappears. In writing it persists, because they differ by 1 letter(s) in length, and the parts of speech differ too (noun vs verb), which is usually the fastest check. Our composite confusion score for this pair is 48533, derived from the frequency rank of both members and their visual similarity.

Logo is recorded at frequency rank #3,757, classified as anoun, pronounced [ˈloːɡo]. loh is at rank #44,776, tagged as averb, pronounced [loː].

Glosses for this pair are partially populated in our dataset, but the full side-by-side definitions above should still guide you to the right choice.

With a confusion score of 48533, this pair ranks #1,245,043 of 2,006,359 scored German confusable pairs - roughly mid-pack for confusability.

Orthographic DNA of Logo vs loh

Shared letters: lo. Private to "Logo": g. Private to "loh": h.

"Logo" · 4 letters · shape CVCV  ·  "loh" · 3 letters · shape CVC

Known mistypes of this pair

  • Logo ← lgoo · llogo · loggo · loog · olgo

Frequently Asked Questions

Is swapping "Logo" for "loh" ever safe?
No - they are not even the same part of speech. "Logo" is a noun and "loh" a verb, so a sentence built for one is usually ungrammatical with the other.
Which is more common, "Logo" or "loh"?
"Logo" is the more common of the two: it sits at frequency rank #3,757 in our German list, against #44,776 for "loh". That is a wide gap, so in ordinary text the rarer spelling is the one worth double-checking.

After this comparison

Visual near-miss handled. Browse the word pages or a neighbour when the next look-alike shows up.

  • Full dictionary entry for "Logo" with definition, IPA, and generated misspellings. Word entry
  • Full dictionary entry for "loh" - compare definitions side by side with the headword page. Word entry
  • This pair ranks #1,245,043 of 2,006,359 scored German confusable pairs in this corpus vintage. Corpus statistics
  • "Logo" and "loh" also get mixed up with nearby pairs, the highest-scored neighbour is "loh vs Lori". Nearby pair
  • Recorded mistypes exist for at least one side of this pair, useful when a spell-checker or OCR lands on the wrong form. See mistypes

Confusion rank #1,245,043 of 2,006,359 scored German pairs, corpus vintage 2026-09-03, not spelling advice.

Source: Wiktionary (via kaikki.org) Structured Wiktionary extract

Source: FrequencyWords open word-frequency list