# slogan

> English word · Noun · IPA /ˈsləʊɡ(ə)n/ · frequency rank #10,934

## Definitions
1. A distinctive phrase of a person or group of people (such as a movement or political party); a motto.
2. A catchphrase associated with a product or service being advertised.
3. A battle cry among the ancient Irish or highlanders of Scotland.

## Etymology
From earlier sloggorne, slughorne, slughorn (“battle cry”), borrowed from Scottish Gaelic sluagh-ghairm (“battle cry”), from Old Irish slóg (“army; (by extension) assembly, crowd”) + gairm (“a call, cry”). Slóg is derived from Proto-Celtic *slougos (“army, troop”), from Proto-Indo-European *slowgʰos, *slowgos (“entourage”); and gairm from Proto-Celtic *garsman (“a call, shout”), ultimately from Proto-Indo-European *ǵeh₂r- (“to call, shout”). The English word is cognate with Latin garriō (“to chatter, prattle”), Old English caru (“anxiety, care, worry; grief, sorrow”).

## Easily confused with
- **Slovak** (https://plainspell.com/en/vs/slogan-vs-slovak)
- **slogans** (https://plainspell.com/en/vs/slogan-vs-slogans)
- **slog** (https://plainspell.com/en/vs/slog-vs-slogan)
- **Sloan** (https://plainspell.com/en/vs/sloan-vs-slogan)
- **Sagan** (https://plainspell.com/en/vs/sagan-vs-slogan)
- **Sloane** (https://plainspell.com/en/vs/sloane-vs-slogan)
- **shogun** (https://plainspell.com/en/vs/shogun-vs-slogan)

## Common misspellings (9)
`lsogan`, `slgoan`, `sllogan`, `sloagn`, `slogann`, `sloggan`, `slogna`, `solgan`, `sslogan`

## Source
Compiled from Wiktionary via kaikki.org (CC BY-SA). Data vintage: 2026-05-06.
Canonical page: https://plainspell.com/en/word/slogan