# personal brand

> English word · Noun

## Definitions
1. The public image of an individual's unique and desirable qualities, often based on particular marketing strategies and the use of social media.

## Etymology
Popularized by American consultant and author Tom Peters.

## Source
Compiled from Wiktionary via kaikki.org (CC BY-SA). Data vintage: 2026-05-06.
Canonical page: https://plainspell.com/en/word/personal-brand