Which to use
“customary” is an adjective and “customers” is a noun - they look or sound alike but fill different roles in a sentence.
- #14,306
- “customary” frequency rank
- #1,714
- “customers” frequency rank
- 16020
- confusion score
Side-by-Side Comparison
| Feature | customary | customers |
|---|---|---|
| Definition | In accordance with, or established by, custom or common usage. | plural of customer |
Where the spellings diverge
Shared letters are muted; the letters that actually set customary and customers apart are highlighted. They share 7 letters in sequence, which is exactly why the eye skips the difference.
Spelling & Dictionary Insight
customary and customers form a confusable pair in the English index, two distinct headwords that are easily confused because they look alike, sound alike, or both. They share most of their letters but differ in 2 positions - close enough that the eye skips over the difference, far enough that meaning fully diverges. Our composite confusion score for this pair is 16020, derived from the frequency rank of both members and their visual similarity.
customary is recorded at frequency rank #14,306, classified as anadj, pronounced /ˈkʌs.tə.m(ə.)ɹi/. customers is at rank #1,714, tagged as anoun, pronounced /ˈkʌstəmɚz/.
Glosses for this pair are partially populated in our dataset, but the full side-by-side definitions above should still guide you to the right choice.
With a confusion score of 16020, this pair ranks #460,403 of 530,003 scored English confusable pairs - a relatively easy-to-tell-apart pair.
Frequency comparison
Frequently Asked Questions
Can "customary" and "customers" be used interchangeably?
Remembering customary vs customers
The fastest way to pick the right one every time.
- Check the role first: if you need an adjective, it's “customary”; for a noun, it's “customers”.
- See each word in full, definition, IPA, etymology and its other confusables. Full “customary” entry
- Browse more pairs most likely to be confused. Most confusable